Grow Forward Blog

Change/Chance
Collective empathy — shifting up company culture

Everywhere we turn and for every single one of us—at work, at home, out shopping, and preparing our kids for school—the world has become almost unrecognizable in the past year. We are all grieving the loss of our new normal, while, as of this writing, looking toward the glimmer of...

Woman on elevator
It’s time to lead with passion

Everyday leaders are asked to make decisions that can drive revenue, impact employees and influence customer loyalty. Thinking through all the possible outcomes and preparing for the potential unknown variables can change the trajectory of a business and its leaders. Volatility, Uncertainty, Complexity and Ambiguity (VUCA) may best explain the...

Crowd of people
Time to Cut Through The Noise

Have you ever been to a music festival where a few bands are playing simultaneously and you can hear both bands’ sounds bleeding together? Now, think of how chaotic it would sound if there were 1,000,000 bands of all different styles playing at once. Your business is one of those...

Why I Built a Strategic Change Agency

Change happens, by choice or by chance. Proactive or reactive, small tweaks or profound shifts, every business must adapt to survive and grow, especially right now. As my Seattle-based branding and marketing agency helped all kinds of companies create and communicate change over the past 25 years, my team and...