August 4, 2020
EBEN GREENE
Why I Built a Strategic Change Agency
Change happens, by choice or by chance. Proactive or reactive, small tweaks or profound shifts, every business must adapt to survive and grow, especially right now. As my Seattle-based branding and marketing agency helped all kinds of companies create and communicate change over the past 25 years, my team and I came to recognize a common theme. Whether a client came to us seeking a new brand, a new website or a new messaging strategy, it almost always meant that some internal or external shift had happened—or needed to happen.
